First responders always answer the call. But in the aftermath of a crisis, survivors often don't know who rescued them, let alone how to say thank you. So with the help from documentary filmmaker Amir Bar-Lev and his investigative team, we combed through 30 years of news archives, and connected survivors with the first responders who saved them.

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"Answering the Call" ran during the Super Bowl and the season finale of "This Is Us" (in which the father dies in a house fire). We also created individual stories from each reunion, which aired during the Winter Olympics and on social. 

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The best part, by far, was seeing how the country reacted to the campaign, recognizing first responders everywhere who made an impact on their lives. 

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One man was even inspired to visit his local fire station to, 25 years later, reconnect with the firefighter who saved his life as a child.